Web Design

Why Good Visuals Matter

A picture is worth a thousand words. But why? When it comes to building a website, it’s not just what you say, but how you say it. Because a website’s conversation with customers takes place on a screen, “how...

Why is UI important?

Last month, I talked to you about the term user experience (UX) and why it was important to your business goals. Based on some questions I received after the article posted, I wanted to go a little deeper by...

User Interface Design Principles: How UI Can Help Your Business

Last month, I talked to you about the term user experience (UX) and why it was important to your business goals. User experience is the practice of fulfilling a user’s need. When we apply UX principles to a project,...

What Kind Of Web Designer Are You?

Recently my boss proposed revising my current job title, and asked for ideas. We have taken some time to look into new titles, and it proved difficult to pinpoint.

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How Website Design Can Reinforce Your Brand Culture

A large part of RedTree’s Discovery Phase is learning about who our clients are. We’re not talking about scratching the first layer of paint. We want to dig in through all the layers of paint and old wallpaper to...

What is Web Design?

Most definitions of Web Design begin and end with a list of technical elements, but the science of web design is rarely enough to move the needle in any meaningful way. The technical elements of web design are important,...

Why you SHOULD Hire a Web Designer in 2018, or any year…

RedTree has a wide range of clients from one-person businesses to larger long-standing family-owned companies. Regardless of their “type”, they all come to us to create a website or update their current one. I realize this is obvious as...

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