Learning How to Social Media

Learning How to Social Media

As designer, it is easy for me to concentrate on staying on brand visually when posting on social media platforms. I could post beautiful images or fun graphics all day, but growing your brand is not nearly so simple. A couple of lessons I learned: Frequency + Consistency Statistically, people look at different platforms more frequently on certain days or even certain times of the day. Also, if you only post once every few weeks, it’s easy for your...

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Is your business’ website telling the right story?

I've been having a lot of the same conversations with businesses owners about their websites. If we focus more on the story of your business, then we see where your website can fit into the story.

Why Good Visuals Matter

A picture is worth a thousand words. But why? When it comes to building a website, it’s not just what you say, but how you say it. Because a website’s conversation with customers takes place on a screen, “how...

Year’s End into the Year Ahead

I don’t know about you but these few days between Christmas and New Year’s is my favorite time of year. It’s my favorite because I’m in this special place of reflection and dreaming all at the same time.

The Ladies of RedTree

I have recently noticed that the RedTree Web Design company of present is completely employed by women. This is not intentional; there have been several past employees that are men, but is the current state nonetheless. This realization occurred...

Why is UI important?

Last month, I talked to you about the term user experience (UX) and why it was important to your business goals. Based on some questions I received after the article posted, I wanted to go a little deeper by...

The Joys and Struggles of Working Remotely

Working from home – everyone wishes they had that privilege, right? Roll outta bed, throw on some sweats, and start reading emails while the coffee brews. The dream! But anyone who has worked from home for any substantial period...

User Interface Design Principles: How UI Can Help Your Business

Last month, I talked to you about the term user experience (UX) and why it was important to your business goals. User experience is the practice of fulfilling a user’s need. When we apply UX principles to a project,...

What Kind Of Web Designer Are You?

Recently my boss proposed revising my current job title, and asked for ideas. We have taken some time to look into new titles, and it proved difficult to pinpoint.

How Website Design Can Reinforce Your Brand Culture

A large part of RedTree’s Discovery Phase is learning about who our clients are. We’re not talking about scratching the first layer of paint. We want to dig in through all the layers of paint and old wallpaper to...

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