SEO

Technical SEO vs Content SEO

When people are looking on a website, they’re not thinking about how they got there; oftentimes, one of the first things they’ll notice is what their experience with the site is like: How easy is it to use? How...

Web Page Elements 5 Focus Areas

Your website is very important to you and your business. It’s where your products will shine, and there are five essential elements of a webpage that will help your customers find your business: user interface design (UI Design), graphic...

UX SEO BEST PRACTICES: User Experience is Important for SEO

In order to utilize SEO to its fullest potential, you must develop an enjoyable UX experience for your website and vice versa. Backlinks and keyword stuffing are not effective methods of boosting SERP rankings. Using such tactics may be...

Update Your Google My Business Holiday Hours

What is Google My Business? Google My Business (GMB) is a free service from Google that offers businesses a unique opportunity to appear in Google’s search results and on Google Maps simply by providing accurate information about their business....

How to Use Internal Linking to Boost SEO

The path to improving your website’s SEO can sometimes feel obscured behind a cloud of mystery. How do we influence the all-powerful Googlebot? While Google is very good at understanding content and categorizing it, it needs our help to...

5 Easy Ways to Optimize Your Google My Business

If you are anything like me, you have probably used Google My Business several times in the past few days. As Google My Business continues to grow in popularity, making sure your business listing is set up to help...

2021 Search Marketing Trends: What’s Changing and What’s Staying

As digital marketers, we often tell ourselves that we love learning new things. It helps preserve sanity when the rules around us change. Personally, I’m also not overly upset when some things remain constant year after year. As we...

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