UX/UI

Help Users Find Your Content

A lot of the websites we build out are fairly large. The sites either have a ton of pages, products or articles, which is all great content, but then the struggle becomes how to showcase this content in the...

The Design Process: Brainstorming

With clients, we often go through a lengthy process involving multiple stages and several months to create the finished websites. The design phase is just one of those stages, but in itself has multiple parts. The very beginning of...

The Importance of Testing on the Web

It’s no secret among web developers that testing is important: between hearing the buzz of test-driven development spread through the industry, and living the experience of squashing critical bugs in production, we know the value of good quality assurance...

Is your business’ website telling the right story?

I've been having a lot of the same conversations with businesses owners about their websites. If we focus more on the story of your business, then we see where your website can fit into the story.

Why is UI important?

Last month, I talked to you about the term user experience (UX) and why it was important to your business goals. Based on some questions I received after the article posted, I wanted to go a little deeper by...

User Interface Design Principles: How UI Can Help Your Business

Last month, I talked to you about the term user experience (UX) and why it was important to your business goals. User experience is the practice of fulfilling a user’s need. When we apply UX principles to a project,...

How many clicks does it take?

How many clicks does it take visitors to get to the core or your services? Have you ever seen the old cartoon of the boy asking the  owl, “How many licks does it take to get to the center...