UX/UI

Why is UI important?

Last month, I talked to you about the term user experience (UX) and why it was important to your business goals. Based on some questions I received after the article posted, I wanted to go a little deeper by...

User Interface Design Principles: How UI Can Help Your Business

Last month, I talked to you about the term user experience (UX) and why it was important to your business goals. User experience is the practice of fulfilling a user’s need. When we apply UX principles to a project,...

How many clicks does it take?

How many clicks does it take visitors to get to the core or your services? Have you ever seen the old cartoon of the boy asking the  owl, “How many licks does it take to get to the center...