Insight Articles by Hailey Semchee

eCommerce Call to Action Examples

A call to action (CTA) may be the most important aspect of an eCommerce site, and it’s certainly very important when it comes to eCommerce web design services. The CTA is ultimately what drives them to purchase your product.

Best Heroes for eCommerce Website

Outside of the navigation, the hero is the first thing a user sees when you first land on a webpage. Looking at a hero doesn’t require you to do any scrolling or clicking onto other pages of the site,...

Why UX is Important For Business

Before we get into why user experience (UX) is important for your business, it’s important to know UX’s purpose. The user experience and user interface design is the user’s experience on your website: navigating, reading content, clicking buttons, and...

What Is GA4? (And How To Prepare)

If you haven’t heard, Google announced that it is replacing Universal Analytics (UA) with Google Analytics 4 (GA4) this July. You will have to implement Google Analytics into your site (and your clients’, if applicable). This implementation is a...

Google Analytics 4 (GA4) Goals: What You Need to Know

Universal Analytics (UA) was introduced in 2013, and was the typical way for people to track data and analytics. Then, in 2022, Google announced that Universal Analytics would become Google Analytics 4. This change will happen in July, so...

Technical SEO vs Content SEO

When people are looking on a website, they’re not thinking about how they got there; oftentimes, one of the first things they’ll notice is what their experience with the site is like: How easy is it to use? How...

3 Types of Design for Your Business’s Website

How do you feel when you go on your favorite store’s website? Is it easy to navigate? Does it remind you of being in your favorite store, or how it feels when you receive your order from them? Whether...

Web Page Elements 5 Focus Areas

Your website is very important to you and your business. It’s where your products will shine, and there are five essential elements of a webpage that will help your customers find your business: user interface design (UI Design), graphic...