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Generative Engine Optimization: Use AI-Search Engines To Drive Traffic To Your Site

Generative engine optimization (GEO) is emerging as a crucial strategy for businesses looking to capitalize on the growing market of AI search engines.  By optimizing for GEO now, you can significantly enhance your website’s visibility and drive substantial traffic — as AI-first search is expected to grow from 13 million in 2023 to an astounding 90 million by 2027. AI search’s explosive growth isn’t a secret. At RedTree, we’re already helping our clients leverage GEO to capture their market...

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Using AI to Automate Repetitive Work: A Real-World Example

Artificial Intelligence (AI) has transformed the way professionals approach work. Whether you’re a developer, marketer, or business owner, AI can help automate mundane, repetitive tasks freeing you to focus on more strategic efforts. In this article, we’ll walk through...

Insights From the #B2BMX Conference

We attended the B2B Marketing Exchange conference in Scottsdale, Arizona, and we took notes on the most important lessons. Read our blog for more!

Understanding Website Metrics Reports

In today's competitive digital environment, understanding your website metrics report is more crucial than ever. These reports provide a strategic overview of essential data points, from user sessions to security measures, allowing you to make informed decisions. Learn how...

How to Build A Landing Page For Eye-Popping Conversions

Ever wonder what makes a great landing page? The answer is simple: Conversions.  A great landing page is one that results in conversions.  But for most companies, those conversions are hard to come by. According to research from HubSpot,...

Reduce Shopping Cart Abandonment With This Audit Strategy

For e-commerce merchants, cart abandonment isn’t just frustrating; it’s a revenue killer. You know the old saying about the horse and water? Well, you can build out your site, list your products, and get customers to your site, but...

Why Your Pretty Website Might Actually Suck

I found myself experiencing a bit of déjà vu a few days ago—which is something I’m getting more and more often these days.  I was reviewing a new client’s existing website, and something was off.  See, the website looked...

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