BACKGROUND
Skinny Tie Media has been a beloved Pittsburgh video agency for years, but a shift in focus required a rebrand.
OUR TACTIC | Part 1
We created a pop-up on the Skinny Tie Media website to inform people of the change and redirect them to the new site.
OUR TACTIC | Part 2
The hero of the new Kindling landing page educates visitors about the agency’s values while focusing on the campfire concept.
OUR TACTIC | Part 3
As visitors scroll down the homepage, they’ll learn more about Kindling’s values and services.
OUR TACTIC | Part 4
Toward the bottom of the homepage, they can view past examples of Kindling’s work with major companies.
OUR TACTIC | Part 5
Once the Kindling brand is well established, we’ll create a redirect from the Skinny Tie website to the Kindling site.
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